After finishing the recording, Chen Cheng took the four of them and left.

Chen Cheng handed the matter of acquiring the recording studio directly to Gao Yue to handle.

After all, she was the legal representative of Starlight Music.

Jiang Tianhao sat in the passenger seat of the pullman, looking around. He blinked his eyes, then turned back to Chen Cheng and said:

"Brother Cheng, can I borrow your car?"

Chen Cheng paused, looking suspicious. "CEO Jiang, do you have a driver's license?"

CEO Jiang was a nickname given to him by Lin Miaomiao and the others.

Jiang Tianhao hurriedly shook his head. "That's not what I meant. I meant, can I film your car?"

"What do you mean?" Chen Cheng still didn't understand.

Deng Xiaoqi, who was sitting opposite Chen Cheng, along with Lin Miaomiao and Qian Sanyi beside her, all turned to look at him.

Jiang Tianhao squeezed out an awkward smile. "I want to try doing self-media."

Chen Cheng understood immediately. "Car reviews?"

Jiang Tianhao nodded quickly.

Chen Cheng frowned; this kid still couldn't settle down.

On second thought, it made sense. His family was crushed under a mountain of debt, and there was also Chen Cheng's debt-for-equity swap ahead.

If he could still focus on his studies, then Chen Cheng would have to reconsider his investment in the Jiang Family.

Moreover, in this month's mock exam, this kid had already started ranking near the bottom of the class.

This only reinforced his desire to make money as soon as possible, rather than focusing on the college entrance exam.

Chen Cheng sighed. Let him be.

Respect the fate of others.

This kid probably wasn't meant for school.

Chen Cheng nodded. "You can, but you have to write the script first." He smiled. "If I'm satisfied, I'll consider whether or not to lend it to you."

Jiang Tianhao's eyes lit up. "Really?"

Chen Cheng laughed. "Just kidding. It doesn't cost any money."

Jiang Tianhao immediately beamed. "Alright, Brother Cheng, I'll write it when I get back."

Lin Miaomiao's eyes lit up when she heard this. "CEO Jiang, can I appear in it?"

Chen Cheng was startled and turned to look at Lin Miaomiao. "No!"

Jiang Tianhao was in a tough spot, but when he heard Chen Cheng speak, a smile appeared on his face.

He spread his hands, signaling that he couldn't help.

Lin Miaomiao immediately looked at Chen Cheng indignantly. "Brother Cheng, you're biased!"

Chen Cheng flicked her forehead without a good grace. "Do you want me to talk to your mother about your recent study status?"

"And the fact that you've been live-streaming in secret?"

Lin Miaomiao immediately deflated, snorted, and turned her head to the side.

Deng Xiaoqi, Qian Sanyi, and Jiang Tianhao exchanged glances, struggling not to laugh out loud.

The only person who could make Lin Miaomiao deflate was Wang Shengnan.

Chen Cheng thought for a moment and said crossly, "You're a high school student. Instead of studying properly, you're going off to live-stream, and you think you're in the right?"

"Have you analyzed your target audience?"

"Do you think many people like watching you study?"

"Do the people watching have any purchasing power?"

"Besides, you're a mediocre student who's just slacking off. Is anyone actually willing to watch that?"

"Whether it's new media or old media, you need pain points—that is, points that attract attention."

"If you were a top student, ranked first in the grade or the city, that would be a bit of a gimmick."

"At least you could attract people who want to see how top students study."

"What do you have?"

"Watching you pick at your hair in front of the camera?"

Lin Miaomiao was unconvinced. "Can't ordinary people live-stream?"

Chen Cheng raised an eyebrow. "Sure."

"See, even you said it's possible."

Seeing her look smug, Chen Cheng changed the subject. "But have you thought about what kind of content you can output in your live streams?"

"Eating? Buying snacks? Or your pathetic mock exam results?"

Lin Miaomiao's mouth twitched, and she immediately got anxious. "Brother Cheng!"

A smile curled on Chen Cheng's lips. Lin Miaomiao was almost at the bottom of the class in this mock exam, and now she would explode whenever mock exams were mentioned.

"Live-streaming requires content. You're not like Qian Sanyi, who has had his grandparents laying a foundation for him since he was young—poetry, literature, astronomy, geography, and historical allusions, he can rattle them off at any time."

Qian Sanyi blushed from Chen Cheng's praise, feeling very embarrassed. "Brother Cheng, it's not that exaggerated."

Chen Cheng waved his hand at his "good son."

He didn't know about this "good son" thing yet.

If he found out, it wouldn't matter; they each had their own perspective.

"And you're not like Xiao Qi, who has been practicing various musical instruments since she was young."

Lin Miaomiao remained unconvinced. She stiffened her neck and looked indignantly at Jiang Tianhao. "What about Hao Zi then?"

Chen Cheng laughed helplessly. "If I were Old Jiang, and he told me he didn't want to take the college entrance exam, I'd break his legs."

Looking at Chen Cheng's fierce expression, Jiang Tianhao suddenly felt a chill in his legs.

An awkward smile appeared on his face, and he immediately sold Lin Miaomiao out. "Miao Miao, I think Brother Cheng is right."

Lin Miaomiao snorted. "Traitor!"

Chen Cheng felt a headache looking at Lin Miaomiao's rebellious face.

He didn't know how those big shots who play "raising" games kept their patience.

Qian Sanyi was silent for two seconds. He thought about it and looked at Lin Miaomiao, who was sitting opposite him. "Miao Miao, actually, if you carefully study self-media accounts, you'll find that you need continuous content output to maintain account popularity."

"At our age, whether it's life experience, knowledge, or skills, we aren't sufficient enough to support continuous content output."

Chen Cheng nodded in appreciation and looked at Lin Miaomiao with a smile. "Or do you want to survive by relying on shock value, acting ugly, and doing abstract nonsense?"

Lin Miaomiao pursed her lips and didn't speak for a long time.

She was also thinking about what they had said.

Seeing her thinking, Chen Cheng curled his lips slightly; it finally had some effect.

He thought for a moment and began to PUA Lin Miaomiao. "Miao Miao, actually, neither I nor your mother are against you live-streaming; we're against you doing it right now."

"You have to think, will the people watching your live stream be like you—people who have temporary school weariness?"

"Will your live streams influence them to learn from you?"

"They won't prepare for the college entrance exam, they won't care about the high school entrance exam, and they'll just be obsessed with becoming an internet celebrity."

"You are a high school student yourself, and the vast majority of the fans you can attract will be in this group."

"How many people watch your live stream?"

"Ten? A hundred? A thousand?"

"Or do tens of thousands watch?"

"If you want to become their idol, can you be responsible for something as massive as influencing their life choices?"

Lin Miaomiao's eyes had already widened, and she bit her lip, not daring to speak.

Chen Cheng continued, "In the entire self-media industry, no more than 20% of practitioners earn more than 10,000 a month, and less than 0.1% have an annual income of over one million."

"Don't ask me how I know this data; this is what I do."

"Only by understanding the actual operating conditions of every industry can you help decide whether to invest and how much."

Deng Xiaoqi raised her eyebrows and asked in a soft, sweet voice, "Brother Cheng, are the wages really that low?"

Deng Xiaoqi looked curious; her monthly allowance was four or five thousand.

Hearing suddenly that no more than 20% of the entire self-media industry earned over 10,000 a month, she was completely stunned.

Chen Cheng shook his head helplessly. "Last year, the average monthly income in the private sector in Shanghai was 9,278 yuan. That's official statistical data; if you don't believe me, you can check it yourself."

"You guys, when you look at media propaganda, you only see the high numbers and ignore the median."

"But in reality, the median is what represents the majority of people."

Qian Sanyi had already taken out his phone. Looking at the official data, he frowned and handed the phone to Lin Miaomiao.

Lin Miaomiao pursed her lips and stopped talking.

Deng Xiaoqi raised her eyebrows and also took out her phone to search.

Chen Cheng smiled. "Alright, put your phones away. These things are still far away from you."

"Studying hard is the most important thing right now."

Facing the few youngsters, no matter how rational Chen Cheng was, he couldn't completely suppress his "fondness for playing the teacher" emotional thinking.